| Enterprise
Principle: |
Honesty, Keeping
faith. |
| Enterprise
Philosophy: |
Understanding,
Innovation and Study . |
| Enterprise
Concept: |
Diligence,
Severity, Study and Innovation. |
| Enterprise
Target: |
Create world
famous brand, establish international large-scale group. |
| Enterprise
Style: |
Speak honestly,
conduct practically, rapid and efficient. |
| Enterprise
Concept: |
pursue perfection
forever, and make changes to develop unremittingly. |
| Innovation
View: |
break
through the tradition with a new view, deny ourselves
and rebuild ourselves. |
| New Capital
Analysis: |
The Real Capital
of enterprise is those who are faithful to the brand. |
| Market
Tactics: |
Focus on both
domestic and international market, "1+1>2" strategy. |
| Strategic
Policy: |
try everything
to develop with market as orientation . |
| Work
Target: |
Maximize to meet
consumers' satisfaction. |
| Talent
Concept: |
Everyone
is talent, talent is everyone, and talents are those who
make benefit to enterprise and society. |
| Basic
Principle: |
The
biggest problem is no problem, the biggest danger is on
danger, the least worthless is can't overcome the difficulties
in work. |
| Staff
Consciousness: |
There
is no ending in market, in quality, in service and in
innovation. |
Hengchang People's Understanding of Enterprise: |
|
 |
|
| Property
Right System: |
the managing
platform and basis of all the enterprise's activities. |
| Scientific
Research: |
it is the motive
to future development, and invent the space for market. |
| Market: |
it is the basis
of all decision of the enterprise. |
| Production: |
it is the key
channel in changing the scientific fruits into market
demand, among which quality is the key. |
| Public
Enterprise: |
Set
the whole society's development as the enterprise's task..
Scientific research and development |
| Grasping
two sides: |
Science
and market, that is "Science and technology is the source"
and "consumer is the end target", the manufacturer is
not the most important. |
| The
Target: |
build
into an open and public international enterprise, continuously
creating innovation and meeting customers' demand. |
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